By Ada Anioji
Nigeria’s financial services leader, GTBank Plc has pulled out all the stops in a determined bid to ensure that it takes full advantage of the Black Friday sales process.
A statement from the bank outlines that it was doing this in line with the fact that ‘all over the world, Black Friday is the biggest online shopping event of the year.’
Noting that in recent years, the fad has ‘become synonymous with great deals and best buys as it provides a platform for online retailers to offer their biggest no holds barred discounts to customers,’ it outlines that for this year’s celebration, the Bank ‘has launched the Black November campaign on its e-commerce platform, The SME MarketHub, to reward customers with 7-days of amazing deals and giveaways.’
Noted the statement: ‘This year, as against the usual 1- day promotional sales offer experienced on Black Friday, the GTBank SME MarketHub has raised the notch a step higher with the introduction of its Black November campaign which is set to thrill customers with 7 days of exciting deals starting Tuesday, November 24th to Monday, November 30th. Customers can expect something new and exciting each day of the campaign.
For the first time in Nigeria, the SME MarketHub Black November Sale will offer shoppers access to both products and services at discounts of up to 70% off. Also, as an added bonus to customers, the SME MarketHub has introduced amazing discounts on traditionally exclusive items such as automobiles, travel packages and luxury goods. With Black November campaign, online shoppers will also experience the recently launched 3K store, which offers a wide variety of pocket friendly items for N3,000 and below. The cherry on the cake for online shoppers will probably be the Bank’s collaboration with British Airways to offer 15% airfare discount vouchers to shoppers who spend N10,000 or more.’
‘The GTBank SME MarketHub is an online shopping platform that allows consumers shop from a wide variety of products and services from thousands of businesses. Offers amazing deals on fashion, food, electronics, books, travel, automobiles, real estate, services and more. Additionally, the platform provides increased visibility for Small and Medium Enterprises (SMEs) through its global directory, which allows individuals search and find businesses across the country with ease and convenience,’ the statement concluded.