Leading consumer goods company, Unilever Nigeria Plc, has unveiled new Royco seasoning products which includes a new chicken flavour and a reformulated beef flaour.
At the unveiling ceremony in Abuja, Managing Director of the company, Mr. Thabo Mabe, said the products now come in three varieties – chicken, beef and goat.
He said for 90 years Unilever had consistently provided quality goods to Nigerians and was poised to create more value for consumers.
Mabe said, “At Unilever, we are focused on the needs of our consumers and provide innovative products that will meet these needs in a unique manner, while improving their lives.
“We all know that Nigeria is rich in cultural diversity. There are currently 250 ethnic groups across the country. With this diversity come the unique and diverse tastes that we bring to the wide range of delicious meals that we prepare and eat with relish in Nigeria – North to South, East to West.
“This Royco re-launch further reinforces our commitment and I am confident that our new Royco chicken and reformulated Royco beef flavour will receive positive reviews and acceptance in the Nigerian market.”
Brand Building Director, Mr. David Okeme, said the re-launch was done against the background of a new campaign tagged, “The Great Taste of Home.”
The campaign, he said, seeks to connect Nigerians with the essence of the brand – bringing to life the taste of home in every meal prepared.
Okeme said, “We are happy to introduce the new variant and reformulated cube flavours to Nigerians. This is a great time for Nigerians to try out dishes and appreciate local dishes irrespective of the kind of food that is being prepared.”
He added that the company was keen to help families bond and stay happy together.